Written by: Jinor Peter | Fact-checked by: Ernest Bowes
Last reviewed: 2026-08-05 | Last verified: 2026-08-05 | Read time: 8 min
Testing declaration: This page is a neutral editorial comparison of AGLC-registered Alberta sportsbook operators. No bets were placed for this page. Facts are verified against the AGLC iGaming Operator Register, operator-published terms, and published sources as of 2026-08-05. Free-bet amounts are deliberately omitted.
Licensed Sportsbooks in Alberta
Alberta’s regulated sports betting market opened under AGLC oversight in July 2026. The eight brands below are the AGLC-registered operators with verified live campaigns at the time of writing.
Written by: Jinor Peter
Fact-checked by: Ernest Bowes
All eight licensed operators
Each brand below is registered with AGLC and appears on the AGLC iGaming Operator Register as of 5 August 2026. The registered entity is the legal name on the register, not the consumer-facing brand.
| Brand | AGLC registered entity | Visit |
|---|---|---|
| 247Bet | TWHG Inc. | Visit 247Bet |
| 888 Sport | VHL Ontario Limited | Visit 888 Sport |
| bet365 Sport | Hillside (International Gaming) ENC | Visit bet365 Sport |
| betano Sport | Kaizen Gaming Canada Inc. | Visit betano Sport |
| BetMGM Sportsbook | BetMGM Canada Inc. | Visit BetMGM Sportsbook |
| DAZN Bet | DZBT Marketing Limited | Visit DAZN Bet |
| PowerPlay | Trillium Ventures Limited | Visit PowerPlay |
| TonyBet Sport | Tonybet Northpoint Limited | Visit TonyBet Sport |
What AGLC regulation means for Alberta bettors
The Alberta Gaming, Liquor and Cannabis (AGLC) regulates the content of gambling advertising and marketing for Alberta’s registered iGaming operators. The published advertising rules require three things from registered operators: the Alberta iGaming Corporation logo is clearly identifiable on advertising material; responsible gambling messaging is a required component, including the 211 Alberta reference line; and operators are not permitted to use athletes or persons who appeal to minors to endorse their product, unless the promotion is for the platform’s responsible gambling features.
AGLC does not control how often gambling ads appear. Concerns about advertising frequency or placement are handled by the Canadian Radio-television and Telecommunications Commission (CRTC), which oversees broadcasting matters. Concerns about the content of a specific gambling ad can be submitted to AGLC for review.
How to verify an AGLC registration
Open the AGLC iGaming Operator Register at aglc.ca/gaming-registrants and search the brand name. The register lists registered entities, so match the legal entity in the operator footer to the register entry. A brand that does not appear on the register is not an AGLC-regulated Alberta operator.
Responsible gambling in Alberta
Alberta’s legal gambling age is 18. AGLC’s GameSense programme provides responsible gambling resources for players, and the GameSense Info Line is available on 1-833-447-7523. The GameSense website is gamesenseab.ca. 211 Alberta is the community services reference line that AGLC requires operators to include in advertising.
Every AGLC-registered operator is required to offer responsible gambling controls. Specific controls, including deposit limits, time limits, and self-exclusion, are set out by each operator within AGLC requirements. AGLC’s provincial self-exclusion programme covers registered operators.
